9.2 Distribution: Traditional, Digital, and Affiliates

Vibe's multi-channel distribution strategy maximizes reach and user growth:

1. Partnerships with Traditional Channels: Leveraging our relationships with 20+ TV channels worldwide, in access to over 250 million households.

2. High-Traffic Social Media Platforms: Promoting 80% of content on platforms like YouTube, Twitch, and TikTok while driving users to the Vibe app for the remaining 20% exclusive content.

3. Influencer-led Live-stream Shopping: Learning from successful models like Whatnot.com, Vibe uses influencers to promote products and exclusive content, incentivizing app downloads and user engagement.

By utilizing these channels, Vibe increases brand visibility, driving user acquisition and growth, making it an attractive investment opportunity.