11.2 Two-Year Product Milestones
Yr 1: Research, partnerships, prototype, MVP, user acquisition, onboard shows, subscriptions, live-streams, fantasy game. Yr 2: Generative A.I., NFTs, ads, expansion, new verticals, optimization.
Year 1 (2023)
Q1
Complete market research and competitor analysis
Finalize strategic partnerships with TV shows and content creators
Develop app prototype (MVP ready): watch & upload videos, comments, voting, and prediction game. Admin panel.
Q2
Gamification upgrade
Profile pages (shows, cast, auditioners)
Get app on to the app stores
Run the first global campaign for Formula Frenzy (2-3 month auditioning process to gamers worldwide)
Gamers must download Vibe app to post their gaming videos and community must vote who makes it to the final 100.
Q3
Community chat and membership programs
Livestream shopping
Leaderboards
Implement in-app referral program
Q4
More micro-transactions for cast interactions and engagements
Personalized A.I. Cast Video Scenes
Year 2 (2024)
Q1
Introduce advertising options, including display ads, sponsored content, and branded partnerships
Enhance targeting capabilities by leveraging on-chain and off-chain data
Expand licensing, sponsorships, and franchising opportunities
Q2
Publish new shows based on the SIM SURVIVOR format.
Q3
Continue optimizing app features and user experience
Increase market penetration and user base
Q4
Expand international presence through localized versions of TV shows and content
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